The Vibes and Mood of Summer 2025: Your Aesthetic Guide is Here! ⋆ The Aesthetic Shop

Heya, girlies ♡₊˚

As we approach the summer of 2025, it’s time to start planing outfits and dreaming of the perfect aesthetic for the sunny days. This season is all about bright colors, fun designs, and a playful attitude that’s all about expressing yourself!

I’ve been deep diving into what all the hot girls are wearing and doing, and here’s what I’ve come up with. Let’s check out the awesome trends that are heating things up this summer!

Fashion Rewind: 90s and Boho Influences

This summer, 90s Style Hair is making a strong comeback, with many opting for beloved classics like the French twist hairstyle and long shiny hair. Don’t even get me started with the tropical flower hairclip, it exploded last summer and is still going strong!

Fashion choices in 2025 reflect a blend of vintage vibes and contemporary style, influenced by the comeback of Boho chic and soft color palettes, with baby blue and butter yellow leading the charge. Is pink still in, you ask me. Yes, babe. So in. I don’t think it will ever go away! No complains from me, tho.

The revival of babydoll tops (!!) and flare jeans (hey, kendrick..) introduces an upologetic Y2K femininity, while boxer shorts and pants (yes, still) bring a relaxed feel. Accessories are essential this year, with chunky bracelets and oversized earrings providing a bold flair. Want more complements for your summer 2025 looks? We’ll be decorating everything with charms, from necklaces to sneakers, bikinis, bags and phones!

Color and Patterns

Dopamine dressing is in full effect, with bright neon tones alongside gentle hues. Tomato red, matcha green, and bright color sneakers add energy to summer wardrobes, while soft patterns like cow print and retro floral prints enhance the playful vibe. Expect to see eyelet tops paired with lace details on shorts for a delicate touch.

Additionally, danish pastel decor and color coordinated objects reflect a cohesive aesthetic that celebrates self-expression. Creative flatlays featuring fun effortless collages are popular on social media, with neatly organized layouts displaying mediterranean graphic teas and quirky cases.

The Return of Vintage and Whimsy

Vintage filters and vintage magazine inspired photos are becoming essential in crafting one’s summer persona, echoing themes of Indie sleaze and fairycore dresses that capture whimsical elegance. Maximalist jewelry often features necklace charms and oversized pieces, immersing the wearer in playful creativity.

The scarf as top trend marries vintage practicality with summer breeziness, while puffy totes and flip flops ensure comfort and style throughout the season.

Also for footwear, we clearly did not get enough of our knee high boots obsession in the cold seasons, so yes. We will be are adapting them for warmer temperatures, sir, thank you very much. That goes for rain boots too! Which brings us to another hot trend: the wrong shoe theory. Look it up, it’s super cool!

elevated balletcore — elaborate vintage edits

Lifestyle Trends

Beyond fashion, the summer of 2025 emphasizes experiences and curated lifestyles. Glowy sun kissed makeup reflects a laid-back beauty routine that celebrates natural glow, while slow living and romanticizing your life are trends that encourage us to take time and savor summer moments.

One very tasty way to do just that? Food! And trust me when I tell you we’ll be seeing food everywhere. Croissants (!!), cherries, strawberries and all those delicious pastry inspired beauty prods are having a moment. I’m looking at you Rhode and Gisou! And those treats surely are the perfect symbol of the abundance and deliciousness of the season!

Emojis apparently are back now, as a popular method for sharing feelings on social media. Too much going on in that little head and you need something bigger? Try creating a seasonal mood board or vision board! Various lifestyle trends pivot around the joys of simple pleasures and connection with loved ones. Matching besties and matching mommy & baby outfits offer a sense of community and togetherness that are a perfect celebration of that.

Conclusion

The summer of 2025 is calling us to let our personalities shine in fun and colorful ways 🌻✨

With a mix of retro styles, modern trends, and a big community vibe, this season is all about being yourself and celebrating those happy moments in life.

Whether it’s through eye-catching outfits, matching home decor, or just enjoying time with friends, the whole feel is all about creativity, having a blast, and a little bit of rebellion against the mundane.

And, hey, let’s not even wait for the summer to start to get into this mindset. Don’t waste one more second before you start romanticizing your life, bestie ♥ I’ll be here doing the same!